Today, we are going to talk about HomeGain. Is it legit? Find out more in this review.
Finding the right real estate agent can be a hassle. Even though there are probably a handful of different real estate agents working in your area, it is still difficult choosing which one of them is the right fit for you. In a lot of cases, people do seem to settle on the first real estate agent that they meet. But it doesn’t meet that you should to. You have the right to get the best deal out of it.
The good thing is that there are a lot of different companies that offer services that could help match people looking to buy and/or sell a property with a local real estate agent. For the most part, a lot of them are pretty easy to use. You just fill out the online form. And within minutes, you will be able to talk to a local real estate agent who can help you buy your dream home or get a good deal from the home that you plan to list to the market.
HomeGain has been on my radar for a while now. It was recommended to me while I was researching for the reviews that I was writing about its competition. I wasn’t really that aware about all of these types of services because I didn’t really had the need for it yet. But as I was researching about every single one of these services, it really made me consider to use one of them in the near future.
But are the services that HomeGain offers better compared to its competitors? For the most part, they function pretty much the same. Though, maybe, it all depends of the types of real estate agents that it recommends to me. Well, we’re about to find out in just a little while.
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HomeGain Review: Quick Details
- Name: HomeGain
- Founder: Brad Inman
- Website: https://www.homegain.com/
- Socials: Facebook, X (or the platform formerly known as Twitter), YouTube
- Type: Real estate agent matching service
- Niche: Real estate, digital marketing, lead generation
- Recommendation: It is not guaranteed that the real estate agent that you match with will be the one that you will actually work with. The lack of any newer updates to the platform doesn’t really bode well. It seems that it may or may not still be active?
Who Is Brad Inman?

Brad Inman is the founder of HomeGain, a real estate agent matching service.
From what I could find, Brad Inman has an very interesting entrepreneurial streak. And it all started ever since he was a kid. When he was 10 years old, he started a window cleaning business with his brothers and some of his friends. They would charge business $1 for every window that they cleaned. It seemed like a decent gig especially when you’re at that age. Funnily enough, that experience made Brad realize that it isn’t really a good idea starting a business with family. There wasn’t really anything else notable that happened during the rest of his time growing up. He went on to graduate from college with a degree in liberal studies.
At some point, Brad Inman decided to become a journalist. He wrote a daily column that he managed to get syndicated by about 200 different newspapers. Eventually, Brad was able to start his own media company focused on news about the real estate industry. There was also a point where Brad was able to sell a huge real estate database to Microsoft, which lead him to work for the company during the time of the launch for HomeAdvisor, which is a platform that connects people with home improvement experts.
Shortly after the launch of HomeAdvisor, Brad went on to start HomeGain, which will be talk about later on. A few years into running the company, it was acquired by Classified Ventures in 2005. It was then acquired by One Planet Group in 2013. Brad left HomeGain after the first acquisition and went on to start TurnHere, an online video production and distribution company focused on helping businesses get advertised through a lot of different web platforms. While he was running TurnHere, he invested in a website called Curbed. (Yes, that Curbed.) He served as the chairman for it prior to the website being acquired by Vox Media. He also started an ebook company called Vook, and co-founded a search engine called ClimateCheck which assesses how much climate change affects a certain property. While he was doing all of that, he was still running his media company up until it got acquired in 2021. But he still serves as a contributor for it.
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What is HomeGain?
Home Gain is a platform that connects prospective buyers and sellers with real estate agents in their area, with the help of digital marketing.
As I have mentioned in the previous section, HomeGain has gone through two different acquisitions within the two decades that is has been active. It is currently a part of the One Planet Group, which is owned by entrepreneur Payam Zamani. HomeGain seems to be under Buyerlink, previously called Reply.com.
At the time of writing, there are two versions of the HomeGain website that currently exist. One is the version that they updated in 2017, while the other is the version that was still active in 2016. There isn’t really anything notable about the version that they had put out in 2017. It feels kind of like a template that you would see in some of the custom website builder platforms that exist today. There aren’t really any other pages in the 2017 version besides the homepage, the login page, the one for real estate agents, and the other standard privacy policy and terms of use pages.

In order to connect with real estate agents who are active in the HomeGain network, you first have to fill out the form on the website. It will ask you to input your zip code. Once that you have filled that out, it will redirect you to the rest of the form. It will ask you about the type of home that you are planning to sell, the value that you think your home is worth, how much your current budget for a new home is, the timeline of when you plant to sell your home and whether or not you already have hired a real estate agent.
Once you have filled out the initial questionnaire, it will then ask you to input your contact details. It seems that once you have filled in your contact information, an agent will be contacting you shortly. This whole process is called lead generation. In this process, you are the lead or what we could call a prospective customer. When you choose to answer the call from the agent, you will continuing the process until you have either bought or sold a house.
Since there aren’t really any other pages on the website, there isn’t really anything that I could find with regards to the cost of it for consumers. I have to assume that it is free. A lot of similar services, like HomeLight, offer their real estate agent matching services for free. You only really have to pay your real estate agent once you have actually bought or sold a house. And usually, the platform that helped you get in touch, which in this case is HomeGain, gets a cut of the real estate agent’s commission.
We’re down to the final stretch of the review. But first, why not check out this recommendation?
Final Verdict – HomeGain Review
I do not recommend that you try out HomeGain. Considering how sparse the website is, it does not seem like you should be using it. I mean, the website functions well enough. But there’s something weird that they let two versions of the same website exist. Like, I would have assumed that when they redesigned the website, they would have merged the service that they were going to introduce in the redesign with the service that existed prior to it.
Even though you might actually get in contact with a real estate agent through the current website, it is not guaranteed that that will be the real estate agent that you will work with throughout the rest of the process. Sometimes, not every agent that you could potentially get would be the right match for you. Considering that the matching service doesn’t explicitly say if it costs money or not to use, you are better off using some of the other agent matching services that are out there for free.
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That’s it for my review of HomeGain. I hope you enjoyed reading it.
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