Joe Homebuyer Reviews – What This Business Is All About?

Today, we are going to talk about Joe Homebuyer. Is it legit? Find out more in this review.

There are a lot of different real estate investment-related companies and firms out there. All of them are probably doing a great job in that field. It’s hard to keep track of all of them. But for the most part, the companies that I review are often based on the United States.

Most of the firms and companies that I review often have a training program that they offer. Tresa Todd Lugten has masterclass that’s targeted towards women. Eddie Speed has two courses through NoteClass that are related to mortgage notes. There are definitely a lot of them that exists in different niches in the industry.

Both of the aforementioned companies have gotten a lot of people interested in real estate investing. I have said this a lot. But real estate isn’t really one of the easiest field to get into. Mostly because you are going to spend a lot of money. Sometimes the money you’re using isn’t even yours. Some niches have a low barrier of entry. But there’s still some level of expertise needed to succeed in them.

So when I heard about Joe Homebuyer, I was kind of curious. I hadn’t really heard a lot about the company before. But looking at their website, I could see why there’s a lot of people wondering about it. I was interested to know more.

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Joe Homebuyer Review: Quick Details

  • Name: Joe Homebuyer
  • Founder: Mark Stubler
  • Website:
  • Socials: YouTube
  • Niche: Real estate investing
  • Recommendation: Getting into a franchise is always a challenge. Unless you don’t want to put in the work, this is not recommended for you.

Who Is Mark Stubler?

A screenshot of a video featuring Joe Homebuyer founder Mark Stubler

Mark Stubler is the founder of Joe Homebuyer, a company that focuses on purchasing homes from who people who want to sell them.

Before he started the company, Mark worked in sales at some unnamed company. He was doing great at that job. But like a lot of these sort of founder types, they decided to take a leap of faith and try to earn money by themselves.

He only founded the company in 2016 but, through hard work and determination, he was able to turn it into a multi-million dollar company in just a few years. For a lot of businesses, that’s the dream. He basically created a franchise model that he wants other people to use. Think of it as the McDonald’s of real estate. Mark was able to make the Joe Homebuyer name something that a lot of people know. So you kind of know what you’re getting into.

I’m really curious how exactly Mark was able to turn his company into a fairly known name. It does seem that they were able to expand outside of Utah into different states. But it doesn’t seem that they mention any of the franchisees that they have on their website.

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The Joe Homebuyer Process

A screenshot featuring Joe Homebuyer co-founders Mark Stubler and Cody Hofhine

There are two sides to the Joe Homebuyer business. The first involves you as the seller of the property. You want to sell your house. But doing it through the usual means takes a lot of time. You’re really itching to sell your house as quickly as possible.

That’s where Joe Homebuyer comes into play.

Apparently, Joe Homebuyer will buy your property. It doesn’t matter if there are certain parts of your house that needs fixing. They will handle all of it. It seems too good to be true, honestly. Like, there’s just a firm that will give you money for your house if you discuss details?

But that’s how Joe Homebuyer works, at least that how they say it works.

They will do everything that they can to sell your house through the details that you agreed upon. You don’t have to put in any money into all of it. And you just let Joe Homebuyer do most of the work for you.

There are so many more questions that I don’t think can be answer. I don’t have any property to sell so it’s hard to test out the process of selling the homes. But there is one other thing that Joe Homebuyer does. And that’s…

Building a Franchise

In this case, you are on the other side. You’re interested in earning money from whatever the heck Joe Homebuyer’s business is. Surprisingly, you sign up for your own franchise of the brand.

Like any franchise, you’re going to run it yourself. Obviously, the Joe Homebuyer HQ will be helping you out as you go along your journey. It doesn’t really matter if you don’t have any experience in real estate. You just need to be willing to learn from them.

They don’t really mention the cost of owning a franchise on its website. You weren’t expecting this to be free, did you? Franchises cost a lot of money to build. I don’t think it’s going to be on the scale of a fast food restaurants. And those cost a lot of money to start. But you’re still going to put in a lot of money into it.

The initial cost for the franchise is $30,000. Aside from that, you’re going to invest up to $400,000 to actually build your own franchise. The headquarters is going to help you through the processes required to build the franchise. But you’re spending a lot of money upfront. And that’s beside the other costs of maintaining the building for your franchise. It’s a lot of work. And I mean a lot.

Starting a franchise is not for everybody. Most of the people who want to start their paths toward real estate investing are probably going to do this alone. At least at the start. I guess when you build up enough of a name for yourself, you can slowly start to build your own firm.

Other real estate courses i have reviewed are as below:

What Exactly Could You Do With The Franchise?

Well, Joe Homebuyer mentions that there are three ways that you can earn money from your acquisitions: wholesale real estate, fix and flip, and rental income. In case you don’t really know much about these terms, allow me to explain.

Wholesale real estate refers to a strategy where the seller and the wholesaler agree upon terms on how to sell a property. The wholesaler doesn’t purchase the property. They instead act as the middle man who will sell the property to a certain buyer. Usually, in the contract, it mentions how much they want to sell the property for within a certain period.

So if you want to sell the property for $150,000 within 90 days, the wholesaler has to be able to sell for at least that amount within three months. Usually, the wholesaler tries to sell for more than the amount that the seller is asking. When it gets sold within that deadline, the seller gets the amount they were asking for. And different between how much it was actually sold for goes to the wholesaler.

Fix and flip is just plain old house flipping. You purchase a property for cheap then you renovate it. After that, you sell it. That’s pretty much it. Same for the rental income property. You’re renovating the property so that you can rent it out. This is one of the better strategies since you earn money from rent.

It doesn’t really seem that what a Joe Homebuyer franchisee does is different from other real estate investors do. There’s just a brand stamped on it.

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Final Verdict – Joe Homebuyer Review

I don’t really recommend Joe Homebuyer for anyone who is just beginning their career in real estate investing. It doesn’t seem right to buy a franchise all willy-nilly like that. For the most part, none of the things that you can earn money from as a franchisee is different if you start on your own. You can probably learn how to get into real estate without spending at least $15,000 for it.

Real estate investing is not something that I recommend for a lot of people as their first business. There’s a lot that you have to be aware of when you get into the field. You have to have some knowledge about what you’re going to do. The internet is filled with most of the resources for you to get a grasp. But this kind of job requires a lot of time and money from you.

You also have to put out a lot of fires that may happen during the entire process. There’s no shortage of something wrong happening even if you double checked every single detail.

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That’s it for my review of Joe Homebuyer. I hope that you enjoyed reading it.

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