Today, we are going to take a look at Joshua Crisp’s course, AMZ Formula. Is this online course a scam? Find out in this AMZ Formula review.
Amazon is one of, if not the, largest and most popular online selling platform today. And with the COVID-19 pandemic forcing many people to stay indoors whenever they can, Amazon’s selling services are more needed than ever.
After all, some people still need to buy something. Whether it’s for their essential need, or just for their own luxury. Thus, since most of us are unable to go out, people turn to online selling sites like Amazon.
Therefore, it’s easy to think that setting up your e-commerce store at Amazon is a good way to earn money, right? Well, yes and no.
While building your online business at Amazon is viable, it can be hard if you don’t know what you’re doing. Especially with the inevitable and intense competition from other sellers with the same idea as yours.
Joshua Crisp’s AMZ Formula claims to be able to help you with that. It’s an online course that aims to teach you how to become a successful seller at Amazon.
But before you enroll in this online course, you should read this AMZ Formula review first. So that you can judge for yourself if this is the right course for you to take, or not.
Note that this is a completely unbiased AMZ Formula review. I’m not affiliated with the AMZ Formula, or its creators, in any way whatsoever.
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What Is AMZ Formula?
The AMZ Formula is an online course that basically teaches you how to set up your own online business using Amazon FBA.
For a quick definition, FBA means “Fulfillment By Amazon”. Once you availed of this service as a seller, Amazon will take care of the packaging, shipping, returns, and customer services of your products.
Basically, Amazon FBA will take care of all the needed logistics for your online business, so you won’t have to. It also has the added benefit of reducing shipping costs.
The AMZ Formula online course will cover everything that you need to learn on setting up an online Amazon FBA business. From starting your account, where to source your products to sell, even on how to scale your business.
The AMZ Formula is an online course that is suitable for beginners who know almost nothing about Amazon FBA. But it claims to also be suitable for experienced sellers who want to scale their business.
Another claim to this online course is that, once you learn this business method, it can help you make from 0 to $100,000 in just 12 weeks.
Which, in my own opinion, doesn’t really show the full truth.
While you can make that much money with the Amazon FBA business model, it’s quite hard to do it in 12 weeks. It may even take much longer due to the hard work involved in it.
Plus, you can’t really start this business with zero. For one, you need to have a good amount of capital to start. Therefore, this isn’t really the best idea to make money online for those just starting out.
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Who Created The AMZ Formula?
The creator of the AMZ Formula is Joshua Crisp.
As with other financial gurus of his kind, he also has a “rags to riches” kind of story.
Before he was a multi-million dollar Amazon seller, he was a college dropout, and he previously worked at a minimum wage company. This all changed when he met a mentor who taught him about Amazon.
And the rest, as they say, is history.
But it’s natural for you to think if he really got rich from Amazon selling. We could say, that he did get rich from Amazon FBA selling. But he might also have gotten rich by selling his online course.
In any case, he does seem legit because his YouTube channel has over 26.6k followers, and his content is pretty much useful. However, it may not be enough to justify the worthiness of this course for you.
AM Formula: Inclusions
The AMZ Formula online course consists of a total of 8 modules. All in all, the entire course can be completed in 8 hours.
However, if you’re taking this course, I personally don’t recommend you take it in one go. At best, you may want to finish one module at a time, and wait until you internalized the knowledge taught here before you move on to the next.
MODULE 1: Introduction to The Proven Formula & Amazon FBA
As with any educational course, AMZ Formula starts off with an introduction.
In this module, you’ll be introduced to everything that you’ll be tackling in this course. You’ll be taught here all about Amazon FBA, as well as the common terminology that’s going to be used here.
More importantly, you’ll also be taught here about the proper mindset when you’re going to engage in this business model. It’s very important that you don’t skip any of the materials included in this module, so as you won’t get lost as you go along with the course.
MODULE 2: Setting Up Your Account & Getting Started
This module will now deal with everything that you need to get started on Amazon FBA. Such as creating your Amazon selling account, and proper navigation of your account dashboard.
You’ll also be taught here how you can get started on this business with almost zero cash on hand (possible, but could be hard), how to calculate your profits, and the difference between branded stores and general stores.
Gated Vs. Ungated
One of the topics covered in this module shows you the difference between “gated” categories and “ungated”. Some newbies might be confused about what are those terms, so I’ll explain it briefly here.
“Ungated” product categories are those that don’t need any approval from Amazon itself. You can start selling any products under those categories as soon as you have a seller’s account. The product categories that are ungated are:
- Baby *
- Beauty *
- Camera & Photo
- Clothing & Accessories
- Consumer Electronics
- Grocery & Gourmet Foods
- Health & Personal Care *
- Home & Garden
- Industrial & Scientific
- Kindle Accessories
- Luggage & Travel Accessories
- Musical Instruments
- Office Products
- Personal Computers
- Pet Supplies
- Shoes, Handbags, & Sunglasses
- Tools and Home Improvement
- Toys *
- Video Games
* = Denotes an Ungated category, but some of its sub-categories could be gated.
On the other hand, those product categories under “Gated” aren’t initially open to Amazon sellers. To be eligible to sell those product categories, you must seek proper approval from Amazon itself (this course will presumably show you how).
Product categories that are ungated include:
Gated Categories: Those categories and products which are not open to all sellers and may require ungating with the help of proper invoices and approval from amazon.
Following are gated Categories and Products on amazon that require approval
- Postage Stamps
- Collectible Coins
- Personal Safety & Household Products
- Fine Art
- Holiday Selling Requirements in Games & Toys
- Amazon Subscription Boxes
- Made in Italy
- Music & DVD
- Automotive and Power-sports products
- Sports Collectibles
- Streaming Media Players
- Video, DVD, & Blue Ray
MODULE 3: Product Research and Verification/Validation
Once you set up your Amazon FBA store, of course, you’ll need products to sell. This module will teach you to do your product research, in order to find the best products for you to sell in your store.
This online course recommends using JungleScout as a tool to help you with your product research. This module will also teach you how you can use JungleScout to its maximum capability when finding products to sell.
In my honest opinion, finding a low-competition product niche ensures that you can easily build authority over that product, which converts to more sales.
But it’s also important that your chosen niche will be something that you’re interested in picking up. This is so you’ll be able to keep your interest and knowledge on the products that you’re going to sell. Very important in case a customer decides to inquire you about the product in question.
MODULE 4: Finding Suppliers & Negotiating Logistics
After doing your product research, the next step is where to buy your products. This is the focus of the fourth module of this course.
This module will talk about how to build a good relationship with your suppliers. It will also teach you how you can negotiate the prices well to give you the best wholesale value for your product.
But more importantly, this module will also teach you how to find and source from the suppliers themselves directly. Thus eliminating any middle-man service, and saving you even more on middle-man costs.
MODULE 5: Creating Your Listing, Acquiring Positive Reviews & Dealing With Negative Ones
This part of the course will now teach you how to create a good product listing on Amazon.
Here, the course will teach you how to come up with a good listing title, how to optimize your listing photos, and how to write a good product description.
Finally, here you’ll learn how to get positive product reviews from your customers, as well as how to deal with negative ones in a positive light.
MODULE 6: Keyword Research, PPC & Advertising
In this module, you’ll learn how you can advertise your products in various ways.
First, you’ll be learning how to do effective keyword research so you can rank high on search engines and get organic traffic.
Secondly, you’ll be learning how to do an effective paid advertising campaign using PPC (Pay-Per-Click) methods.
It should be noted that PPC advertising is still paid advertising. This means that if you’re not careful with what you spend, you could end up losing your money for your marketing campaigns instead.
So the only choice for most beginners is to generate organic traffic using SEO. Which is quite tough, but still doable.
MODULE 7: Keeping Your Organic Rankings, Sustaining & Growing Your Brand
This part of the online will now teach you how you can retain your high rankings and visibility on Amazon’s search engines.
In here, you’ll be taught plenty of things you need to accomplish this, including:
- How to deal with hijackers
- Patenting your products
- Spying on your competitors to learn from them and improve your own
These tasks are usually very demanding to do alone. That’s why this course highly recommends outsourcing your business by hiring virtual assistants to do these tasks for you.
Again, if you’re still starting out, you shouldn’t be considering this yet. Before outsourcing anything in this business, make sure that you’re getting a steady and good amount of sales first.
MODULE 8: Bonuses & Advanced Tactics
The final module of this online course covers a variety of marketing tactics that aren’t included in the previous modules. But all of them are still necessary to learn in order to help you get more leads and sales, especially outside of Amazon.
Here, you’ll learn more about e-mail marketing, social media marketing, and even QR code implementation. This module will also give you more training on how to run pay-per-click advertisements.
Other bonuses that you can get when you enroll in the AMZ Formula include the following:
- Private Facebook Group Access
- Script Templates for your business
- Advanced Training on how to scale your business.
How Much Does The AMZ Formula Cost?
To enroll in the AMZ Formula online course, you’ll need to shell out $997. This is just a one-time payment to access the course for a lifetime, anytime you want.
And yes. You can also get a refund of the purchase price if you’re not satisfied with the course. But to be eligible for it, you have to qualify for these…rather complicated tasks.
- You must prove that you’ve accessed over 25% of the content inside this course. A tracking mechanism is also included inside this system that records your progress within the course, allowing you to know how much of the course you completed.
- You won’t be able to get any refund at all, if you purchase the online course at a discounted price.
Thus, it’s not so surprising for plenty of users to be unable to get a refund from this online course. Seeing as the eligibility for this is somewhat complicated.
And aside from this online course, you should also consider the other costs you’ll incur when starting an Amazon FBA business. The capital you need for purchasing your stock is a given, but you also have to consider the costs for your paid ads, e-mail autoresponders (if necessary), and the others.
How Can You Make Money With The AMZ Formula?
The potential earnings that you can make with selling on Amazon are actually decent enough.
That is, if you can get past the competition.
Amazon FBA is a highly-saturated selling platform right now, with over a million sellers. And it’s most likely that a lot of them will have the same products that you’re selling as well.
Furthermore, they’ll also be using the same ideas in Amazon selling as you are, which only makes the competition even more intense. Especially for a newcomer, you may have a rather tough time positioning your business in Amazon so you can sell your products there.
Finally, there’s also the amount of capital that you should invest. After all, this is no different than setting up your own retail store or something similar. Only this time, it’s online.
The cost of the training is already high enough for most people. But the investment that you need to set up and do everything that the course teaches can be even more.
Not only that, it may even take some time before you can break even, and eventually, profit.
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Things I Like About The AMZ Formula
The most attractive quality about the AMZ Formula online course, is its price.
While it’s still a bit expensive, it’s actually cheaper compared to similar courses like the Private Label Masters and even Seller Pro Academy. In fact, the cost doesn’t even reach the thousand dollar mark at all.
And despite the low price of the course itself, it’s also of pretty high quality. If you want to learn anything there is to learn about Amazon FBA, this course will teach you just that.
Things I Don’t Like About The AMZ Formula
Despite being relatively cheap for a course of its kind, it’s still quite expensive, especially for some beginners who simply wanted to learn a new business method to make money online.
In addition, the overall business method of Amazon FBA is not only really expensive to get started, but also offers a rather low profit margin. Especially since Amazon takes a 15% cut on each sale you make.
Therefore, unless you’re making big sales with your products, the best-case scenario when you’re just getting started is a break-even.
And as for the online course itself, its refund policy is also quite shady. Not only it’s a bit complicated, but there are even reports that, even when they’ve satisfied all the requirements, they’re still not getting their money back.
AMZ Formula Review: Final Thoughts
Before I end this AMZ Formula review, I would like to share a few more insights that could help you.
I don’t suggest this business model because it is extremely time-consuming. That is, unless you’re ready and willing to go full-time on this.
I mean, if you really want to focus on this, you’ll have to quit your full-time work and devote your complete attention to it. It’s not as straightforward as selling on eBay or Facebook Marketplace.
It takes a lot of time and work to sell on Amazon. Every day, you have duties to complete. All of those responsibilities are too large for one individual to undertake, which is why sellers should form a team.
Even if you are not getting any sales, you must continue to pay for manufacturing and promotional expenditures. This is just not a business for anyone without sufficient funds.
But if you’re the kind that loves to sell things and you really want to go to this business model, then you’re free to pick up the AMZ Formula. Just keep in mind that, similar to other courses like Just One Dime, many of the ideas presented here aren’t really anything new.
In fact, some of the material presented in any of these courses, you can find them for free. And they’re quite easy to find.
Otherwise, there are still plenty of other ideas to make money online around. And the stress that may happen to you in this business model isn’t taking.
Fortunately, I’m also here to offer you a good and less stressful way on how you can build an online business and make money out of it.
If you want to find out more about it, keep on reading beyond this AMZ Formula review.
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