Natura MLM Review: Pyramid Scheme or Scam?

Today we will be reviewing a company called Natura. Is Natura a pyramid scheme or scam? Find out in this Natura MLM review.

Chances are, you never heard of Natura before. You are here because you Googled the term, yes?

Well, what reason could probably prompt you to do such a thing?

One of the people in your social media probably messaged you about it, saying that joining them in the company is a great opportunity.

It could be a friend who boasts about how much money they make in the company, yet refuses to give any more details and chooses to be vague on purpose.

You got curious and Googled the company name to find testimonies by people who are part of the company.

However, that is counterproductive because most members do not really disclose the truth about how much they really earn in MLMs.

Just to clarify, I am not in any way affiliated with Natura.

Before proceeding with this Natura MLM review, I think I should define the difference between an MLM and a pyramid scheme first.

Bear in mind that both companies operate the same way.

However, MLMs have products to sell. Pyramid schemes just take your money.

Hopefully this Natura MLM review can help you decide whether you want to sign up for the company or not.

Before we proceed with the Natura MLM review, check out my #1 recommendation to making money online after reviewing 300+ MLM companies.

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What is Natura?

Natura MLM Review - Natura products

Natura is a multi-level marketing company that sells cosmetics, like Avon.

It is one of the top MLMs in the world, raking in $2.2 billion income every year.

You can watch this video to learn more about the current state of the company.

The company was founded by Antonio Luiz Seabra in 1969. It’s quite impressive that they manage to rake in that much money every year, despite all the competition.

Also, MLMs do not usually last long. For this company to remain in operation means that they are doing a great job managing the business.

The company currently has 6.6 million consultants around the world, and is currently operating in 73 countries.

Natura is currently based in Brazil.

How Do MLMs Work?

Welcome to the section where we talk about how MLMs operate and why they are scummy and exploitative.

The basic knowledge that everyone possesses regarding MLMs is that they are a direct selling business. Meaning, sales are mostly done through face-to-face interactions and parties.

With how much the internet has influenced how businesses operate, the MLMs have employed a new way of marketing and selling their products.

So, which platform is the one teeming with different kinds of people that you could reach with a few clicks.

Well, social media, of course.

This is why social media is now full of hunbots. These hunbots make Facebook groups to live stream their sales and to reach more customers.

That aside, bear in mind that MLMs are business. Businesses strive to make as much income as possible.

How do you think these MLMs manage to make all that money?

Simple. They do not pay for advertising. Their members get the word out there about the company and their products.

So, what’s the catch?

Even though it is in their members’ hands to advertise the money, the company does not pay them for it.

The only commissions that members receive depend on how much value the items they manage to sell are worth.

Basically, all your efforts that result in getting sales are not compensated.

Just think about how much effort you will need to exert before even selling a single item. Do you think you are being compensated properly?

Not to mention that you have to pay to start too. Now that’s totally scummy.

So, do you think MLMs are still worth investing in?

Is Natura a Pyramid Scheme?

Since Natura members earn money both by selling services and recruiting new members, then it is safe to say that Natura is not a pyramid scheme.

Bear in mind that this company is an MLM, so recruiting is much more encouraged than an actual selling.

Also, you will be earning much more from recruiting than sales.

This makes Natura look like a pyramid scheme in disguise.

Pyramid scheme vs Multi-level marketing

Like Damsel in Defense, SeneGence, and Tupperware, Natura is not a pyramid scheme.

Is Natura a Scam?

No, Natura is not a scam.

However, before you decide whether or not you should join the company, I suggest that you look up product reviews first.

It’s important to know what the products are like because these products are the ones you will be selling if you join the company.

The only information that MLMs publish are in their favor. You cannot really get the truth from them.

Reviews like these are important because these people who try out the products have firsthand information of what the products are like.

These product reviews are also made by people unaffiliated with the company so you can assure that you will getting an unbiased review.

My Favorite Program

How to Make Money from Natura

There are only two ways to make money from Natura:

  1. Selling products
  2. Recruiting members

To be able to enjoy some benefits, you will have to aim to rank up. And how do you think can you do that?

You need to build your downline. And that means that you need to keep recruiting.

An MLM’s business model works by recruiting a lot of members. By a lot, I mean hundreds up to thousands.

How many members can you possible recruit during your stay in the company? It’s not like people can join more than once, right?

It’s not exactly easy to find new members either.

How Does Natura Work?

Natura uses the direct selling method to make sales.

No matter how many times they deny it, Natura is an MLM. They emphasize recruiting more than selling, and recruiting can earn you more money than actual selling.

Natura’s selling point is how eco-friendly their products are.

At least, according to their claims, they only use safe ingredients that will not harm the planet.

They also do not use animal testing in any of their products.

The company uses ecological packaging and their products are 100%, which is a plus.

How to Join Natura

I cannot really find information about how to join Natura other than you have to send them your resume on their corporate website.

I guess they will be the one connecting you to a sponsor, and things go from there.

Natura Products

Natura MLM Review - Natura products 2

Natura products can be grouped under these categories:

  • Bath & Body
  • Hair
  • Skin
  • Fragrance
  • Mom & Baby
  • Men

Things I Like in Natura

Established Company

Natura has been in the market since 1969. A pretty impressive feat, since most MLMs do not even last 5 years.

The average lifespan of an MLM ranges from 1 to 3 years. 3 years is already pretty lucky.

Since Natura has been around longer than that, then they are most likely knowledgeable about how to keep the business profitable.

However, even if they have established themselves as a brand, I still do not recommend that you trust them

Natura is still an MLM, after all. All MLMs are the same.

Publicly Traded

This could solidify the fact that Natura is not a scam.

When a company lets you invest in their stocks, it means that they are established and profitable.

You can check Natura’s stock prices here.

Things I Dislike in Natura

Limited Information

This is the most frustrating thing about this company.

It seems like they lack quite a lot of information, which makes researching them difficult.

Are they doing it on purpose? I hope not.

From how to join and what starter kits you can pick, I cannot find the most basic information that other MLMs present properly.

Is it even worth your time researching something that should have been there in the first place?

No Income Disclosure Statement

You already know that this is a big red flag, and this is one of the reasons why I hate MLMs so much.

These companies are pretty much aware that most people use the internet to research first before jumping into a business opportunity.

Hence, an income disclosure statement is a very valuable piece of information.

Why, you ask? Well, it shows you the data of how much the members actually make, so that you have a reference.

If a company is really telling the truth that you can make a lot of money with the opportunity they present, then why wouldn’t they show an income disclosure statement?

This just means one thing – they are lying.

No income disclosure means that the members do not make as much money as advertised. Simple as that.

They are afraid to show that data to you because you would not want to invest if you find out how little the return is.

Saturated Market

Beauty brands

I could not even stress enough how many beauty brands the world already has.

There are thousands, and possibly millions of them in the market already.

If you start your Natura business, how do you think could you compete with these other brands.

Simple. You just can’t.

Even though Natura is a pretty successful MLM brand, a lot of people will still choose non-MLM brands over it.

Not many people want to support MLMs because of their bad reputation.

I am one of those people.

My Favorite Program

Natura Compensation Plan

I cannot seem to find the proper document that shows Natura’s compensation plan, but I found this image instead.

Natura MLM Review - Natura Compensation Plan

This is the only source I could find, so I guess we will have to bear with this for now.

From my understanding, the ways you could get paid with Natura are:

  • commissions from your sales
  • commissions from your downline’s sales
  • leadership bonus
  • bonus from company’s total’s sales
  • position bonus

Other than that, I have no more data to share. This just shows how misplaced the company’s priorities are.

10 Shocking MLM Statistics That You Need To Know!

MLM recruiting
  • Almost 99% participants of all multi-level marketing companies lose money, according to the FTC.
  • There are 38% more chances of you profiting from your own any kind of small business than joining these MLMs.
  • Success rate of an online business, which will give you financial and time freedom, is 20% more than joining MLMs for making money.
  • The odds of you winning a lottery worth $10k among 10,000 people is 300 times higher than actually making money from MLMs.
  • According to the AARP foundation, 47% distributors of all MLMs lose their money. Apart from this, 27% do not make a single penny.
  • In the remaining 26% that actually make money, 53% of them make less than $5000/year.
  • 39% of those 53%, who are making $5000/year quit because recruiting and selling crappy products to friends and family members jeopardized their relationships.
  • Forget about building a long term business with MLMs, because 50% of all MLMs participants quit within one year.
  • 75% people that joined MLMs say that they will never again join any kind of MLM.
  • A poll was conducted in 2018 among 1050 MLM distributors and it was concluded that most of them made 70 cents an hour and 20% of them did not make a sale. 60% of them made less than $500 in sales over the past 5 years and 32% of them acquired credit card debt to finance their MLM involvements.


My Favorite Program

Final Verdict – Natura

I would like to share a few more insights before I end this Natura MLM review.

This company does not really have a lot of data to share with their potential members.

It is almost like they are trying to hide things, right?

Anyway, I would not bet that they will change that anytime soon.

The internet has been around for ages and they did not seem to mind having people scramble around, trying to research them and end up empty-handed.

I guess the company has good products and good intentions, but we still have lack of information regarding how their business actually operates.

Would you want to join a company like this?

I suggest that you don’t. There are other great opportunities elsewhere.

That’s it for my Natura MLM review. Hopefully this Natura MLM review helps with your decision.

I do not recommend MLMs. but if you want to make money online, you should check out my #1 recommendation to making money online after reviewing 300+ MLM companies.

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